Japan is the most experienced and knowledgeable country in this regard. In this country, both the market prices of the products are high (a lettuce may cost 5 EURO) and the public is very sensitive about healthy food. With this awareness, we received on-site training twice from Toyoki Kozai, the industry's guru. We are the first in the whole world in this field. Apart from that, the USA and Canada are strong countries in the field of plant factories.
European countries are also making significant investments in this area, but they do not have large-scale industrial plant factories yet. Our prototype plant factory in our own facilities is the largest functioning factory in Europe.
In addition, experimental studies are carried out all over the world. We can talk about thousands of large and small test facilities working with different systems. However, the number of industrial plants must increase in order for the market to get used to the products grown in the plant factories. A trend in this direction has started in the world. Especially large capital groups are very enthusiastic about investing in industrial agriculture. Investments in this area will start for green leafy products; then, with the development and diversification of technology, it will continue with common vegetables such as tomatoes, peppers and eggplants.
Mankind first started farming on these lands 10,000 years ago. Now, the latest technology of agriculture is still developing in Turkey. However, investing in a plant factory in Turkey is a difficult matter. Because all plants can be grown easily in the country and their costs are cheap.
However, the products that come out of the Plant Factories are healthy products that are pesticide-free, grown with 95% less water and has minimum carbon footprint. Moreover, they are produced every day at the same quality and at the same cost. In these conditions, we will all consume much more plant products when the market accepts them as being more costly than greenhouse products.